The difference between success and failure in the transportation and supply chain industry all comes down to teamwork. The strongest teams will consistently outperform expectations and overcome adversity. Weak teams will trip over the most insignificant of hurdles and cost your company money. However, building a high performing team of drivers requires all hands on deck. Attend this session to learn:

  • The art (and science) of hiring great people
  • Ideas on how to unite your team by focusing on specific goals
  • Ways to leverage individual motivation strategies
  • How to create innovative career paths to attract great drivers


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    Roquita Williams

    Managing Director
    Coyote Logistics

    Roquita Williams is a senior business development executive, thought leader, and corporate board leader who has managed growth strategies and commercial expansion for multinational logistics giants over the past 25 years. She currently serves as Coyote Logistics, Senior Manager of Intermodal Business Development, where she oversees growth strategy for the company's intermodal and drayage division."

    Named MBJ “Super Women in Business” and Progressive Railroad Magazine “Rising Star of North American Railroads,” she has led teams of sellers to unlock extraordinary value for Fortune 200 companies across three continents and a dozen business verticals.

    With strong values around social responsibility, economic equity, and DE&I, Williams has served high-impact corporate, municipal, and non-profit boards, including an appointment to the Board of Commissioners for Tennessee’s most significant metropolitan transit agency. In addition, her leadership responsibilities included strategic planning, oversight of systems performance, and legal and fiduciary duty, including collaboration with senior staff for the Department of Transportation and Federal Transportation Administration. Roquita’s leadership was critical in MATA’s redevelopment of Central Station, a $55M mixed-used residential and retail center, including a hotel and movie theatre.

    Williams held various commercial roles with UPS and CN railroad’s logistics division driving sustainable, win-win growth and building valuable relationships with supply chain partners, commercial real estate, 3PLs, economic developers, and other key industry stakeholders. In 2016, she made a strategic leadership decision to work in the railroad’s most essential operations role, where she earned a license as a train conductor. In a 2019 TEDx Talk, Williams drew on this life-changing experience to share how corporations can empower managers to help create the diversity and inclusion they envision. Netflix described her dynamic storytelling “as having captivating insights to help people bridge differences and connect.”