OCT. 25 2:30PM - 3:00PM WEDGEWOOD BALLROOM

Attendee Orientation: Maximize Every Moment with Your Accelerate! Playbook

Whether you’ve never attended the Accelerate! Conference & Expo or if you’re a regular attendee, you don’t want to miss this pre-conference session to help you navigate the conference and gain the most value from your conference experience.

Lana Nichols, Interim President and CEO of the Women In Trucking Association, will welcome the group and give context around WIT’s mission – which drives the content and experience of the conference.

During this session, you’ll also:

Hear how to best map out the educational sessions and activities that are most relevant to you and your career
Learn critical details about the Women In Trucking Expo, the Truck & Technology Tour, Interactive Roundtable Discussions that provide peer networking
Understand what to expect during all the receptions each evening of the conference so you can show up ready to have fun and enjoy the experience
Gain access to the resources available to you as you navigate the session hour by hour – including how to effectively leverage the conference app

Sponsored by:

Lana Nichols

Interim President and CEO
Women In Trucking

Lana Nichols serves as Interim President & CEO of the Women In Trucking Association (WIT), where she provides strategic leadership across the organization's operations, partnerships, and long-term initiatives. A dedicated member of the WIT team for many years, she has played an instrumental role in the association's growth by strengthening its programs, expanding strategic partnerships, and enhancing organizational effectiveness.

Working closely with the Board of Directors, staff, members, and industry partners, Nichols oversees strategic planning and implementation, financial planning and budgeting, board governance, organizational operations, and partner engagement.

Known for her collaborative leadership style, Lana is committed to building strong relationships, aligning strategy with execution, and delivering initiatives that advance the association's mission and support the trucking industry.