FACILITATOR

With more than 25 years of experience in transportation, warehousing, and logistics, Brian Everett is widely recognized as a leading marketing, communications, and business strategy expert in the industry. As Senior Partner at MindShare Strategies, he provides strategic marketing counsel to key clients and serves as Group Publisher and Editorial Director of Redefining the Road, the official magazine of the Women In Trucking Association, while also advising the association on strategic initiatives.

Previously, Everett spent 10 years leading marketing at C.H. Robinson, helping elevate the company into one of the most recognized brands in third-party logistics. He also served as CEO of the Transportation Marketing & Sales Association for nearly two decades and was Executive Director of NASSTRAC.

A dedicated industry volunteer, Everett has held leadership roles with several transportation and communications organizations and was honored as the youngest recipient of TMSA's Lifetime Achievement Award in recognition of his lasting contributions to the transportation and logistics industry.

Avaneesh Babu is the Co-Founder and CEO of Neuro Safety Systems, where he leads the development of a headset that detects driver fatigue before it's apparent, outperforming camera-based systems and helping fleets be proactive about accident mitigation. A chemical and biomolecular engineer trained at Johns Hopkins University, Babu cofounded the company to make the cab safer and the job less taxing for professional drivers. Neuro Safety Systems is running pilots with regional and national carriers including Old Dominion Freight Line, and partners with leading insurers and fleets to bring driver-focused safety technology to market. Babu is passionate about designing tools that put drivers' well-being at the center of innovation, and is proud to support Women In Trucking in their mission to improve the driver experience.

As Health & Wellness Manager for Project 61, Lindsey Bryan is passionate about helping drivers take control of their health.

Bryan earned her Bachelor of Science in Psychology from Brenau University and holds a certification in Lifestyle Coaching through DTTAC. She is also a certified Tobacco Treatment Specialist through the MD Anderson Center. Bryan spent the past decade working in various health and wellness fields including addiction counseling, social work, inpatient psychiatric rehabilitation and nutrition counseling, bringing a realistic and compassionate approach to her work.

Over the last four years in the trucking industry, Bryan has tailored this approach to better supporting the health and longevity of professional drivers nationwide by building and implementing health programs and resources that support drivers in their day-to-day challenging environment.

Outside of work, Bryan enjoys cheering on her son at the baseball field with her husband, as well as gardening and hiking the mountains of East Tennessee.

Tyler Robertson is the founder and CEO of Diesel Laptops, an industry provider of diagnostic products, services, parts, and repair information to the commercial truck, construction, agriculture, off-highway, marine, and automotive markets. Prior to Diesel Laptops founding in 2014, Robertson worked for Carolina International Trucks, Inc. as service manager, parts manager, and then in IT/Marketing. With an IT background and more than 15 years of experience working at commercial truck dealerships, Robertson has created a unique company that provides efficiency solutions to repair facilities across the U.S.

Evan Shelley is the Co-Founder and CEO of Truck Parking Club, the fastest-growing truck parking marketplace in the United States. Since founding Truck Parking Club, Shelley has grown the platform from zero to thousands of locations across 49 states, connecting commercial drivers with safe, reservable parking through technology. Under his leadership, Truck Parking Club has become a leading voice on the truck parking shortage and its real-world impact on driver safety, carrier operations, and the broader supply chain.

Keith Whann is the Founder & CEO of The Whann Group and a former Assistant Ohio Attorney General. An attorney, entrepreneur, and technology innovator, his career spans more than four decades across law, the motor vehicle industry, and software development.

He is the founder of Whann & Associates, a former wholesale motor vehicle auction owner, and a recognized industry voice on Capitol Hill. Whann is also the author of the GTE Guard Warranty Portfolio and Maintenance Matters in Waste Advantage Magazine.

Whann is the creator of the BizTech Technology Platform, a mobile-first digital ecosystem that enables businesses to connect, transact, and deliver services directly to customers in real time. He also developed Truck On Mobile, an all-in-one platform designed to eliminate app fatigue and streamline operations for truck drivers and fleet operators.

Through his work, Whann focuses on building integrated technology solutions that simplify complex industries and improve real-world outcomes for businesses and their customers.