OCT. 28 8:15AM - 9:15AM TRINITY BALLROOM
The State of Freight: Market Forces Reshaping Trucking and Supply Chains
OPERATIONS
About This Session
The trucking industry is entering a pivotal period. After years of freight-market volatility and a prolonged capacity correction, shifting supply-and-demand dynamics are setting the stage for a changing market in late 2026 and into 2027. At the same time, trade and tariff policy, regulatory changes, labor and equipment costs, consumer and industrial demand, and continued uncertainty across global supply chains are adding new variables to the outlook.
In this must-attend session, two leading industry economists will cut through the noise and examine the economic and freight-market signals that matter most. They’ll explore what’s driving truck freight volumes, capacity, utilization, and rates; where the market cycle appears to be headed; and what carriers, shippers, and logistics providers should be watching as they plan for 2027.
Attendees will come away with a clearer view of the road ahead — including the key indicators and wildcards that could accelerate a freight-market recovery, prolong uncertainty, or send the industry in an entirely different direction.
MEET THE SPEAKERS
Other Amazing Sessions
Opening Keynote
Closing Keynote
General Session
Breakout Session
Eric Starks
Chairman
FTR Transportation Intelligence
Eric is Chairman of FTR, the industry leader in freight transportation forecasting.
Having spent his entire career in the freight transportation sector, he is a leading researcher in freight modal share analysis and forecasting. His background includes research in both rail and truck freight movements and asset equipment purchases. He is one of the premier industry forecasters on transportation equipment demand for rail cars, commercial trucks, and trailers.
Eric is frequently called on to speak at Wall Street analyst meetings, association events, and private meetings for his unique ability to communicate to his audiences. His ability to easily convey how the macro-economy, logistics, freight, and equipment demand impacts their respective business makes him relatable and entertaining.
Eric resides in Bloomington, Indiana and is an active member of the transportation community, former board member for NITL, and was instrumental in the creation of the Indiana University Transportation Board.
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